colibriman
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| posted on 3/10/04 at 06:42 PM |
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HONDA DIESEL ENGINE TV ADVERT
HEY FOLKS!
Have any of you seen the new advert for the Honda diesel.....Maybe I'm losing the plot but I think its awesome....!
need a bike engine? - www.colibriman.com
SVA ready Mk Indyblade possibly for sale.....if the offers good...!
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gazza285
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| posted on 3/10/04 at 06:44 PM |
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I've seen it. I don't like it because my Transporter engine smokes like a bastard and the advert reminds me of the fact.
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colibriman
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| posted on 3/10/04 at 06:46 PM |
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My Xantia is a bit like that too.....but hell I LIKE that ad...!
need a bike engine? - www.colibriman.com
SVA ready Mk Indyblade possibly for sale.....if the offers good...!
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GeoffT
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| posted on 3/10/04 at 06:47 PM |
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Certainly different...!
It's job, I suppose, is to grab your attention, so it looks like it works.......
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colibriman
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| posted on 3/10/04 at 06:52 PM |
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  ........yep...someone has done their job well....!
need a bike engine? - www.colibriman.com
SVA ready Mk Indyblade possibly for sale.....if the offers good...!
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NOTE:This user is registered as a LocostBuilders trader and may offer commercial services to other users
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Peteff
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| posted on 3/10/04 at 07:18 PM |
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It's a bit surreal, yellow submariney
but the tune's catchy, how long does it last, it seems to be on for ages. It's different to their spare parts one where the tyre rolls
uphill and the wipers walk but I liked that one as well
yours, Pete
I went into the RSPCA office the other day. It was so small you could hardly swing a cat in there.
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greggors84
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| posted on 3/10/04 at 07:27 PM |
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I like their last few adverts, i guess their all about their new slogan, the power of dreams.
Better marketing than just showing off their latest models i think.
Chris
The Magnificent 7!
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andyps
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| posted on 3/10/04 at 08:14 PM |
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Best advert I have seen since, ......cog! The Honda Accord advert refered to by Peteff.
Might even have to buy a Honda one of these days!
Andy
An expert is someone who knows more and more about less and less
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phelpsa
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| posted on 3/10/04 at 09:10 PM |
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Did any of you happen to see it in a break in Scrapheap Challenge?
Adam
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colibriman
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| posted on 3/10/04 at 09:11 PM |
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 .....spot on Adam!
need a bike engine? - www.colibriman.com
SVA ready Mk Indyblade possibly for sale.....if the offers good...!
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TPG
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| posted on 3/10/04 at 09:33 PM |
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quote: Originally posted by colibriman
HEY FOLKS!
Have any of you seen the new advert for the Honda diesel.....Maybe I'm losing the plot but I think its awesome....! [/quote ]Spending to much
time in Yorkshire Colin
..Which was nice..
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colibriman
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| posted on 3/10/04 at 09:38 PM |
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quote:
Spending to much time in Yorkshire Colin
Hi Richard..
hmmmm.....exactly...
Is that what happened to you?

need a bike engine? - www.colibriman.com
SVA ready Mk Indyblade possibly for sale.....if the offers good...!
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TPG
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| posted on 3/10/04 at 09:40 PM |
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Yep yep.A wibble..............
..Which was nice..
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greggors84
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| posted on 3/10/04 at 09:43 PM |
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Seen it quite a bit on telly, its on the honda.co.uk home page too.
When cog was on tv you could get the dvd on the website free. There is loads of stuff on the making of the ad, which is really intresting. Also has
the original Sugar Hill Gang 'Rappers Delight@ video, which is the song off the ad.
Chris
The Magnificent 7!
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colibriman
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| posted on 3/10/04 at 09:47 PM |
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Tonight was the first I've seen it.....I don't watch much TV though..
Cog was pretty cool too....must have taken ages to setup
need a bike engine? - www.colibriman.com
SVA ready Mk Indyblade possibly for sale.....if the offers good...!
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NOTE:This user is registered as a LocostBuilders trader and may offer commercial services to other users
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stephen_gusterson
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| posted on 3/10/04 at 10:44 PM |
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ive seen it just the once - on sky i think.
it was pretty neat.
diesels
you know they make sense.
atb
steve
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mangogrooveworkshop
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| posted on 4/10/04 at 12:04 PM |
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Looks a good ad done in FLASH.
Makes a differance for car ads
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Jasper
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| posted on 4/10/04 at 12:06 PM |
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Great ad - gonna hit my Red Button next time I see it on Sky.......
Honda are a very cool company ........ make great engines too..... already started to save for my S2000 engine for the next car 
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stephen_gusterson
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| posted on 4/10/04 at 12:10 PM |
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http://www.honda.co.uk
its on the front page
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David Jenkins
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| posted on 4/10/04 at 12:22 PM |
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Very clever - bit of "Sgt. Pepper's" about it!
DJ
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andyps
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| posted on 6/10/04 at 01:22 PM |
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Got my DVD copy of the ad from Honda this morning. Not watched it yet to see what is on there but it says about the making of it similar to the one
they sent out for cog.
Great service that from them - I sent an email on Sunday afternoon, acknowledged on Monday, DVD on the doormat on Wednesday.
I teach marketing (amongst other things) so always useful to have things like that to fill in during lessons.
Andy
An expert is someone who knows more and more about less and less
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Noodle
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| posted on 6/10/04 at 01:49 PM |
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quote: Originally posted by David Jenkins
Very clever - bit of "Sgt. Pepper's" about it!
DJ
I'd say "Yellow Submarine" myself....
Cheers,
Neil.
Your sort make me sick
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stephen_gusterson
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| posted on 6/10/04 at 02:24 PM |
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Marketing....
Have you read the autobiography of murray walker? His 'real job' was a advertising exec. Untill the last 12 or so years of his
commentating career, he had the week job, and commentating at the w/e.
anyways. One of the jobs he was given was to create a bird seed advert. Trill had 90% of the market and wanted to increase sales. This was thought a
tad difficult.
So, his team set out thinking up ideas.
They came up with a slogan.
'A lonely budgie is a sad budgie'. By stimulating the market for budgies, they automatically sold more bird seed.
atb
steve
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andyps
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| posted on 6/10/04 at 09:51 PM |
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quote: Originally posted by stephen_gusterson
Marketing....
Have you read the autobiography of murray walker? His 'real job' was a advertising exec. Untill the last 12 or so years of his
commentating career, he had the week job, and commentating at the w/e.
anyways. One of the jobs he was given was to create a bird seed advert. Trill had 90% of the market and wanted to increase sales. This was thought a
tad difficult.
So, his team set out thinking up ideas.
They came up with a slogan.
'A lonely budgie is a sad budgie'. By stimulating the market for budgies, they automatically sold more bird seed.
atb
steve
I have read the book and I have quoted that example to students a few times!
Watched the DVD Honda sent me tonight. It is quite interesting as a history of Hondas recent adverts - and it gives me a good chunk of a lesson next
week
Andy
An expert is someone who knows more and more about less and less
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